Analysis of management system and human resource development in improving the profitability of night entertainment businesses at CV. TT Kampung Bule, Batam City

Published: Nov 6, 2025

Abstract:

Purpose: This study analyzes how management systems and human resource development practices at Foreplay, a nightlife unit under CV. TT Kampung Bule, affect service quality and profitability. It examines managerial planning, supervision, HR training, and career development, and how these elements relate to customer satisfaction and operational efficiency within the business context.

Methodology/approach: A descriptive qualitative approach was used, involving in-depth interviews, direct field observations, and documentation analysis. Participants included the operational manager, Lady Companions (LCs), support staff, and regular customers. Data were processed using thematic analysis supported by source triangulation, member checks, and peer review to ensure validity.

Results/findings: Findings show that Foreplay’s management system is unstructured and reactive, with irregular evaluations and incentives unrelated to productivity. HR development is minimal, lacking training, orientation, and career pathways. These weaknesses create inconsistent service quality, low motivation, high turnover, and reduced customer retention. Service quality becomes a crucial intervening factor affecting profitability through customer sensitivity to LC communication, responsiveness, and professionalism.

Conclusion: Ineffective management and underdeveloped human resources significantly hinder Foreplay’s profitability despite stable gross income. Strengthening management structure, implementing competency-based HRD, and enhancing service quality are essential to improving long-term performance.

Limitations: The study is limited to one nightlife business unit and relies on qualitative perceptions that may not fully capture broader industry patterns.

Contribution: This research offers practical managerial insights for nightlife entertainment businesses by emphasizing the strategic role of HR development and structured management systems in improving profitability.

Keywords:
1. Foreplay Kampung Bule
2. Human Resource Development
3. Management System
Authors:
1 . Daniel Daniel
2 . Bambang Satriawan
3 . I Wayan Catrayasa
How to Cite
Daniel , D. ., Satriawan, B. ., & Catrayasa, I. W. . (2025). Analysis of management system and human resource development in improving the profitability of night entertainment businesses at CV. TT Kampung Bule, Batam City. Journal of Multidisciplinary Academic Business Studies, 3(1), 17–35. https://doi.org/10.35912/jomabs.v3i1.3734

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References

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    Forozandeh, M. (2025). Identifying and prioritizing the advantages of implementing blockchain technology in public-private enterprises. Annals of Management and Organization Research, 7(2), 155-169. doi:https://doi.org/10.35912/amor.v7i2.2621

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    Mirzaee, S., & Ghaffari, A. (2018). Investigating the impact of information systems on knowledge sharing. Journal of Knowledge Management, 22(3), 501-520. doi:https://doi.org/10.1108/JKM-08-2017-0371

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    Pizam, A. (2017). The double bind phenomenon of hospitality female leaders. International Journal of Hospitality Management, 60, 142-143. doi:https://doi.org/10.1016/j.ijhm.2016.11.007

    Porter, M. E. (1985). Creating and Sustaining Superior Performance. New York: The Free Press.

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    Sukrana, B., Jui, F. I., & Khan, N. H. M. (2025). Factors influencing job satisfaction among tourism and hospitality undergraduate students: A path to a sustainable tourism industry in Bangladesh. Journal of Sustainable Tourism and Entrepreneurship, 6(3), 245-262. doi:https://doi.org/10.35912/joste.v6i3.2610

    Teece, D. J. (2018). Business models and dynamic capabilities. Long Range Planning, 51(1), 40-49. doi:https://doi.org/10.1016/j.lrp.2017.06.007

    To, W. M., Martin, E. F., & Yu, B. T. W. (2015). Effect of management commitment to internal marketing on employee work attitude. International Journal of Hospitality Management, 45, 14-21. doi:https://doi.org/10.1016/j.ijhm.2014.11.002

    Turner, M. R., McIntosh, T., Reid, S. W., & Buckley, M. R. (2019). Corporate implementation of socially controversial CSR initiatives: Implications for human resource management. Human Resource Management Review, 29(1), 125-136. doi:https://doi.org/10.1016/j.hrmr.2018.02.001

  1. Adula, M., Kant, S., & Birbirsa, Z. A. (2022). Systematic literature review on human resource management effect on organization performance. Annals of Human Resource Management Research, 2(2), 131-146. doi:https://doi.org/10.35912/ahrmr.v2i2.1418
  2. Akgunduz, Y., Alkan, C., & Gök, Ö. A. (2018). Perceived organizational support, employee creativity and proactive personality: The mediating effect of meaning of work. Journal of Hospitality and Tourism Management, 34, 105-114. doi:https://doi.org/10.1016/j.jhtm.2018.01.004
  3. Armstrong, M., & Taylor, S. (2023). Armstrong's Handbook of Human Resource Management Practice: A Guide to the theory and Practice of People Management. New York: Kogan Page Publishers.
  4. Astriyantika, M., Cahyo, E. D., & Siregar, D. S. (2025). Kolaborasi Pemangku Kepentingan dalam Ekowisata dan Ekonomi Kreatif Tapis Lugusari. Jurnal Studi Perhotelan dan Pariwisata, 3(2), 49-57. doi:https://doi.org/10.35912/jspp.v3i2
  5. Bernardo, M., Simon, A., Tarí, J. J., & Molina-Azorín, J. F. (2015). Benefits of management systems integration: a literature review. Journal of cleaner production, 94, 260-267. doi:https://doi.org/10.1016/j.jclepro.2015.01.075
  6. Bujisic, M., Hutchinson, J., & Bilgihan, A. (2014). The application of revenue management in beverage operations. Journal of Foodservice Business Research, 17(4), 336-352. doi:https://doi.org/10.1080/15378020.2014.945892
  7. Cantele, S., & Cassia, F. (2020). Sustainability implementation in restaurants: A comprehensive model of drivers, barriers, and competitiveness-mediated effects on firm performance. International Journal of Hospitality Management, 87, 102510. doi:https://doi.org/10.1016/j.ijhm.2020.102510
  8. Davras, Ö., & Caber, M. (2019). Analysis of hotel services by their symmetric and asymmetric effects on overall customer satisfaction: A comparison of market segments. International Journal of Hospitality Management, 81, 83-93. doi:https://doi.org/10.1016/j.ijhm.2019.03.003
  9. Forji, E. A., Aloysius, N. M., & Felix, N. (2025). Risk-taking decision on sales performance of Micro-small businesses in Douala's V. Annals of Management and Organization Research, 7(2), 171-183. doi:https://doi.org/10.35912/amor.v7i2.2358
  10. Forozandeh, M. (2025). Identifying and prioritizing the advantages of implementing blockchain technology in public-private enterprises. Annals of Management and Organization Research, 7(2), 155-169. doi:https://doi.org/10.35912/amor.v7i2.2621
  11. Hameed, A., & Waheed, A. (2011). Employee development and its affect on employee performance a conceptual framework. International journal of business and social science, 2(13).
  12. Han, H., & Hyun, S. S. (2017). Impact of hotel-restaurant image and quality of physical-environment, service, and food on satisfaction and intention. International Journal of Hospitality Management, 63, 82-92. doi:https://doi.org/10.1016/j.ijhm.2017.03.006
  13. Her, E., & Seo, S. (2017). Health halo effects in sequential food consumption: The moderating roles of health-consciousness and attribute framing. International Journal of Hospitality Management, 62, 1-10. doi:https://doi.org/10.1016/j.ijhm.2016.11.009
  14. Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed.). New York: Pearson Education.
  15. Mirzaee, S., & Ghaffari, A. (2018). Investigating the impact of information systems on knowledge sharing. Journal of Knowledge Management, 22(3), 501-520. doi:https://doi.org/10.1108/JKM-08-2017-0371
  16. Nson, Y. D., & Adejoh, A. S. (2025). Entrepreneurial perspective of the circular economy: Origin and principles towards a sustainable world. Annals of Management and Organization Research, 7(2), 269-281. doi:https://doi.org/10.35912/amor.v7i2.2693
  17. Oliver, R. L. (1980). A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions. Journal of marketing research, 17(4), 460-469. doi:https://doi.org/10.1177/002224378001700405
  18. Pizam, A. (2017). The double bind phenomenon of hospitality female leaders. International Journal of Hospitality Management, 60, 142-143. doi:https://doi.org/10.1016/j.ijhm.2016.11.007
  19. Porter, M. E. (1985). Creating and Sustaining Superior Performance. New York: The Free Press.
  20. Robinson, D., & MacDonald, T. (2019). Tourism workforce development in the Kootenay-Rockies. Annals of Tourism Research, 74, 204-207. doi:https://doi.org/10.1016/j.annals.2018.07.004
  21. Roth, S., Schneckenberg, D., Valentinov, V., & Kleve, H. (2023). Approaching management and organization paradoxes paradoxically: The case for the tetralemma as an expansive encasement strategy. European Management Journal, 41(2), 191-198. doi:https://doi.org/10.1016/j.emj.2021.12.002
  22. Sukrana, B., Jui, F. I., & Khan, N. H. M. (2025). Factors influencing job satisfaction among tourism and hospitality undergraduate students: A path to a sustainable tourism industry in Bangladesh. Journal of Sustainable Tourism and Entrepreneurship, 6(3), 245-262. doi:https://doi.org/10.35912/joste.v6i3.2610
  23. Teece, D. J. (2018). Business models and dynamic capabilities. Long Range Planning, 51(1), 40-49. doi:https://doi.org/10.1016/j.lrp.2017.06.007
  24. To, W. M., Martin, E. F., & Yu, B. T. W. (2015). Effect of management commitment to internal marketing on employee work attitude. International Journal of Hospitality Management, 45, 14-21. doi:https://doi.org/10.1016/j.ijhm.2014.11.002
  25. Turner, M. R., McIntosh, T., Reid, S. W., & Buckley, M. R. (2019). Corporate implementation of socially controversial CSR initiatives: Implications for human resource management. Human Resource Management Review, 29(1), 125-136. doi:https://doi.org/10.1016/j.hrmr.2018.02.001