Qurani HR, Mulyono NB. Improving customer satisfaction in service quality evaluation using the carter framework: A case study of SS Umrah and Travel in Indonesia. Journal of Multidisciplinary Academic Business Studies [Internet]. 2025 Aug. 28 [cited 2025 Oct. 28];2(4):257-68. Available from: https://goodwoodpub.com/index.php/JoMABS/article/view/3526