MICO, S. Price Promotion and Ease of Use on Generation Z Impulsive Buying through Fear of Missing Out. Global Academy of Business Studies, [S. l.], v. 2, n. 3, p. 231–240, 2026. DOI: 10.35912/gabs.v2i3.4231. Disponível em: https://goodwoodpub.com/index.php/gabs/article/view/4231. Acesso em: 12 jun. 2026.