Ibrahim MM, Ariyanti M, Iskamto D. The effect of sales promotion and hedonic shopping motivation on impulse buying behavior and the impact to customer loyalty in social commerce TikTok shop. GABS [Internet]. 2025 Sep. 19 [cited 2026 Jan. 12];1(4):281-96. Available from: https://goodwoodpub.com/index.php/gabs/article/view/3467