NAYMA, J.; RATUL, S. S.; RAHMAN, S. B. Understanding the effects of SMS marketing on consumers’ attitude and purchase decision: An Empirical study on Bangladesh. International Journal of Financial, Accounting, and Management, [S. l.], v. 5, n. 2, p. 215–233, 2023. DOI: 10.35912/ijfam.v5i2.1445. Disponível em: https://goodwoodpub.com/index.php/ijfam/article/view/1445. Acesso em: 3 aug. 2025.