Okigbo , Ferdinand C, Sophia Mbamalu, and Kingsley Iruogu. “Digital Marketing Transformation through Artificial Intelligence: A Study of Nigerian Small Businesses”. International Journal of Financial, Accounting, and Management 7, no. 3 (December 3, 2025): 419–433. Accessed December 16, 2025. https://goodwoodpub.com/index.php/ijfam/article/view/3383.