Revisiting nation branding: An infrastructure financing perspective in Zimbabwe

https://doi.org/10.35912/ijfam.v3i2.611
Published: Sep 3, 2021

Abstract:

Purpose: This study aimed to reconfigure nation branding theories and concepts through infrastructure financing intervention.

Research methodology: Data were collected using a QUAL to QUAN sequential mixed methods.

Results: Qualitative research informed that the infrastructure that is required for nation branding to be road networks; airports; Information Communication Technologies (ICTs); reliable power supply; industrial facilities; tourism facilities; healthcare facilities; educational facilities; educational facilities; and residential accommodation. These were then classified into two, namely, economic and social infrastructure. Results from quantitative research showed that there is a positive relationship between nation branding and infrastructure financing. Also, it showed that road infrastructure and airports were the most related to nation branding with public-private partnerships and bilateral/multilateral loans to finance their development, respectively.

Limitations: As a result of the COVID-19, the research did not manage to have some focus groups for a depth understanding and comprehensive response of the participants.

Contribution: The results will help the Zimbabwean government consider developing the road networks and airports to enhance the nation’s brand.

Keywords:
1. Nation branding
2. Private finance
3. Public finance
4. Infrastructure development
5. Zimbabwe
Authors:
1 . Farai Chigora
Business Science, College of Business, Peace, Leadership and Governance, Africa University, Mutare, Zimbabwe
https://orcid.org/0000-0002-8932-3601
2 . Tonderai Kapesa
Finance and Accounting Department, Faculty of Business and Economic Sciences, Harare, University of Zimbabwe
https://orcid.org/0000-0002-5637-3047
3 . Paul Svongoro
Department of Humanities, Faculty of Social Sciences, Theology, Humanities and Education, Africa University, Mutare, Zimbabwe
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How to Cite
Chigora, F., Kapesa, T., & Svongoro, P. (2021). Revisiting nation branding: An infrastructure financing perspective in Zimbabwe. International Journal of Financial, Accounting, and Management, 3(2), 179–192. https://doi.org/10.35912/ijfam.v3i2.611
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Vol. 3 No. 2 (2021): September
Articles
References

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  36. Ngowi, A. B., Pienaar, E., Akindele, O., & Iwisi, D. S. (2006). Globalisation of the construction industry: a review of infrastructure financing. Journal of Financial Management of Property and Construction, 11(1), 45-58.
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  38. Platz, D. (2009). Infrastructure finance in developing countries : the potential of sub-sovereign bonds, s.l.: Economic & Social Affairs. DESA Working Paper No. 76ST/ESA/2009/DWP/76.
  39. Rolfe, G. (2006). Validity, trustworthiness and rigour: quality and the idea of qualitative research. United States National Library of Medicine. Available from: www.publimed.gov.
  40. Romero, M.-J. (2015). What lies beneath? A critical assessment of PPPs and their impact on sustainable development. Brussels: Report for European Network on Debt and Development.
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  43. Schmitt, T. & Sass, D. (2011). Rotation criteria and hypothesis testing for exploratory factor analysis: Implications for factor pattern loadings and interfactor correlations. Educational and Psychological Measurement, 71(1), 95-113.
  44. Shirley, C. (2017). Spending on infrastructure and investment. New York: Congressional Budget Office.
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  46. Sudman, S., Greeley, A. & Pinto, L. (1965). The effectiveness of self-administered questionnaires. Journal of Marketing Research, 1(1), 293-297.
  47. Tecmen, A. (2018). The relations between public diplomacy and nation brands: An investigation of nation branding in Turkey. Istanbul: European Institute, Istanbul Bilgi University
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  56. World Bank. (2004). World development report 2004: Making Services Work for Poor People. Washington, DC: World Bank.
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  58. World Bank. (2013). Crowdfunding’s potential for the developing world. Washington, DC: infoDev, Finance and Private Sector Development Department.
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