Focus & Scope

The scope of the journal includes, but is not limited to, the following fields:


Innovation in Tourism and Business

  • Theoretical underpinnings of innovation management

  • Innovation marketing strategies

  • Globalization, innovation, and organizational change

  • The use of digital technology in tourism and business

  • Innovation and co-creation of visitor experience

  • Social media in tourism and business

  • Innovative human resource management

  • Business model innovation in tourism and hospitality

  • Creative tourism


Sustainability in Tourism and Business

  • Urban tourism

  • Rural tourism

  • Overtourism

  • Responsible tourism and business

  • Design for sustainability in tourism and business

  • Innovation and sustainable destination development

  • Sustainable entrepreneurship in tourism and business

  • Economic impacts of tourism and business

  • Challenges in tourism development

  • Environmental impacts of tourism

  • Crisis and disaster management in tourism


Entrepreneurship in Tourism and Business

  • Entrepreneurship and its ecosystem

  • Innovation, entrepreneurship, and culture

  • Diversity in tourism and hospitality entrepreneurship

  • Social entrepreneurship and community-based enterprises

  • Entrepreneurship in small and family businesses

  • Emerging markets in tourism and business

  • Entrepreneurial personality traits and motivations

  • Online consumer behavior in tourism and business