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The correlation of cashless banking and profitability in the banking industry in Bangladesh

Purpose: Cashless banking is an innovative banking policy that is gaining prominence in today's digital era of technological advancement. This study investigates the correlation between profitability of the banking sector and adoption of cashless banking in Bangladesh. Research Methodology: The profitability of the cashless banking industry in Bangladesh was measured using Return on Equity (ROE) and Return on Assets (ROA). Profitability is determined by the transaction volume of Mobile Financial Services (MFS), Automated Teller Machines (ATMs), bit cards, and internet banking fund transfers (IBFT). This study uses a multiple regression approach to analyze the association between a bank's profitability and cashless banking. The data used in this analysis were collected from the annual reports of the Central Bank of Bangladesh over a seven-year period. Results: The findings indicate that IBFT has a notable favorable influence on return on equity (ROE), whereas ATM and debit cards have major adverse impacts on ROE. Additionally, mobile financial services (MFS) and IBFT have a positive effect on return on assets (ROA), but debit cards have a negative effect on ROA in Bangladesh’s banking business. The data indicate that nearly all the components have either a positive or negative influence on ROA or ROE. Contribution: However, only IBFT has a positive and substantial influence on ROA and ROE. The results of this study have moderate importance for the regulatory bodies and stakeholders of both banks and non-bank financial firms as well as for academics and the government as a whole.

Pages: 175-188

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Trending copy culture of Bangladesh: Brand product perspective

Purpose: This study aims to reveal the copy culture of Bangladesh. Research methodology: Qualitative research was designed for this study, and an ethnographic approach was used for data collection along with in-depth interviews with copy brand users. The judgmental and snowball sampling methods were used in this study. Semi-structured questionnaires and mostly open-ended questions were designed based on the objectives of this study. Results: The findings were analyzed under three main themes: Copying Us or copying them, Consumer Subjectivity as individuals, and Fragmented Authenticity. Limitations: Due to financial and time constraints, this research focused only on the capital city of Dhaka. In the case of broader research, this study can be analyzed in other regions of the country, which will provide a wide range of information regarding copy-culture attitudes. Contribution: In Bangladesh, people follow foreign trends and famous people’s lifestyles through copy brands. This study defines how and why copying culture encourages people to purchase from the local market. The reason that allures customers to buy replicate products is the availability and affordable price of the product, which is at a time creatively designed likely to match the original version. Novelty: This study can help others to take decisions based on the findings on copy culture.