Journal of Sustainable Tourism and Entrepreneurship

Issued by Goodwood Publishing, Journal of Sustainable Tourism and Entrepreneurship (JoSTE) is an international, peer-reviewed, and scholarly journal aimed at being a platform for interdisciplinary researchers across the globe to develop and advance both theory and practice of tourism and entrepreneurship. JoSTE welcomes all well-developed papers exploring areas of tourism and entrepreneurship including papers in areas that may not directly be tourism and entrepreneurship based but concerning a topic of interest in the field of tourism and entrepreneurship, such as economics, marketing, business, management, sociology and statistics.

Issued by Goodwood Publishing, Journal of Sustainable Tourism and Entrepreneurship (JoSTE) is an international, peer-reviewed, and scholarly journal aimed at being a platform for interdisciplinary researchers across the globe to develop and advance both theory and practice of tourism and entrepreneurship. JoSTE welcomes all well-developed papers exploring areas of tourism and entrepreneurship including papers in areas that may not directly be tourism and entrepreneurship based but concerning a topic of interest in the field of tourism and entrepreneurship, such as economics, marketing, business, management, sociology and statistics.

Published
2020-06-25

Articles

Customer behavior impact on international tourist's travel intention due to Covid-19

Purpose: Several industries affected by the Covid-19 outbreak – one of the most affected is the tourism industry due to travel restrictions, which have resulted in an unprecedented slump in the number of international tourists. This situation has an impact on changing consumer behavior towards intention to travel. This study aims to measure the impact of Covid-19 on international tourists' consumer behavior towards crises to intention to travel overseas after the pandemic is over. Research methodology: A paper questionnaire was distributed to international tourists who have been traveling abroad (outside country of origin) at least once during the last 12 months through a nonprobability, convenience-sampling approach. A total of 350 questionnaires were analyzed using multiple regression linear. Results: The results from the regression model suggest that: (1) general impact have significant partial effects on traveling intention; (2) attitude and preference have a significant partial impact to travel intention; (3) hygiene and safety have significant partial impacts to travel intention; (4) general impact, attitude, and preference, hygiene and safety have a significant simultaneous impact to travel intention. Implications and future research issues were discussed. Limitations: This research is limited due to the limited number of respondents. Contribution: This research suggests that every country carries out promotions and increases national branding to rebuild trust to travel. Keywords: Impact, Covid-19, Customer behavior, International tourists, Travel intention, Post-pandemic

Return of beverage and food companies in Indonesia and its factors

Purpose: This study aimed to determine the impact on stock returns of food and beverage companies in Indonesia during the period 2013-2018 of instrument finance and systemic risk. Methodology: The sampling technique used purposive sampling. Based on the predetermined criteria, eight companies. Data used secondary data obtained from IDX. The method used is regression analysis logistic panel data. Results: Return on equity & systematic risk affected stock returns. Price earning ratio & debt to equity ratio did not affect stock returns. Limitation: The data used is only for food and beverage companies and does not include manufacturing companies as a whole. Contribution: Investors are expected to analyze the company's condition that will invest their capital; besides using technical analysis, it is also better to use fundamental analysis. Keywords: Instrument finance, Systematic risk, Return

Factors affecting entrepreneurial intention: evidence from Khulna University, Bangladesh

Purpose: This study aimed to investigate the influence of factors affecting entrepreneurial intention and finally show the relationship between those factors on entrepreneurial intention. Research methodology: This study used explanatory and inferential methods. Data was collected using a closed-ended questionnaire. The program used was SPSS Version 16.00. Results:  We found a positive and significant relationship with all the factors besides entrepreneurial education and gender differences. Limitation: The study is limited to the respondents’ bias and restriction to only one particular university. Contribution: This study’s results contribute to understanding the importance of entrepreneurial education to the university and arranging more seminars and case study and introducing some inspired entrepreneurs for the student’s betterment. Keywords: Autonomy, Entrepreneurial education, Entrepreneurial intention, Need for achievement, Locus of control

Crisis survival strategies: how a hotel survives during the Covid-19 pandemic

Purpose: This study identified and explored the strategies developed by a four-star hotel in Central Java Province - Indonesia for surviving the Covid-19 pandemic. Methodology: This qualitative study collected data from an in-depth interview with the hotel’s Head of FO Department, which were analyzed inductively. Results:  The hotel focused its survival strategies on four areas or aspects, including organizational targets, human resources, products and services, and marketing communication. Limitation: This study is limited in two ways, i.e. data collection method and the number of informants. Contribution: This study contributes to enriching the strategies for mitigating the disastrous impacts of the Covid-19 pandemic on the hotel business. Keywords: Covid-19, Pandemic crisis, Survival strategies

Innovative human resources management: key competencies expected from hospitality graduates in Ghana

Purpose: The study aimed to determine the key competencies required from hospitality graduates from the hospitality industry perspective. Research Methodology: The study adopted a qualitative research approach. Overall, 43 hotel managers in the Ghanaian hospitality industry were conveniently sampled. Data were collected using a structured survey questionnaire. The study used Statistical Package for Social Sciences (IBM SPSS) version 23 to analysed data collected. Results: Results from the study indicate that the “key competencies” required from hospitality graduates from the industry perspective include good inter-personal skills, innovation and ability to think of new ways of doing things, ability to maintain professional standards, customer-oriented, critical thinking ability, self-motivation, friendly and approachable, good communication skills. Limitation: The study focused only on hospitality employers in Ghana; therefore, findings from the study cannot be generalised to other hospitality employers in different country. Contribution: The study emphasises the need for hospitality educational institutions in Ghana to assess the tourism and hospitality industry's competencies to produce graduates who will fit in the job market. Keywords: Attributes, Employers, Knowledge, Skills